Not Knowing is Genius.
‘Zero-Knowledge’ privacy means the server is never capable of viewing plaintext data; therefore, the data may never be compromised through mismanagement, prying eyes, or external bodies looking to gain access.
From the Ground Up.
When done right, building privacy into a product starts on day one and is thought about at each and every stage of development. The protection of user privacy builds trust and loyalty.
The Biggest Risk to
Plaintext data. Data breaches and security failures are a part of online life. Encrypting data from end to end so that 3rd party services who store your data never have plaintext access leaves privacy as the best form of security.